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Andrew Stoller

The Top Three Ways Coronavirus Has Impacted Television Advertising

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Even if you’ve been locked in a closet for the past two weeks, you still know that our lives have been irrevocably changed. At the very least, someone may have locked the door to prevent you from coming out. If you’re in the advertising industry, or really any industry, you’re wondering how this will affect …

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5 Tips on How DRTV Performance Marketing Can Save You Time and Money

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Advertisers are always searching for cost and time efficient ways to market their products. New and emerging strategies and technologies are helping them do just that, and one of these strategies is performance marketing. Performance marketing is a form of advertising where advertisers pay marketing companies based on how well their ads perform. This performance …

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